Job Description
We are seeking an experienced Digital Marketing Strategist to lead our e-commerce efforts in the UK market.
You will be responsible for developing and implementing strategies to boost online traffic and conversions, leveraging our established presence to enhance brand visibility and drive business growth.
The ideal candidate will have a strong background in online marketing techniques, with experience in managing digital investments and analyzing campaign performance.
* Create and implement data-driven marketing strategies to increase online traffic and conversion rates.
* Support the management and optimization of digital marketing campaigns across multiple channels.
* Analyze campaign performance using tools like Adobe Omniture and/or Google Analytics.
* Develop and manage relationships with digital marketing agencies.
* Provide regular reporting and actionable insights to stakeholders.
Required Skills and Qualifications
To succeed in this role, you will need:
* Bachelor's degree in Marketing or a related field.
* Over 5 years of experience in digital marketing, preferably in e-traffic management or similar roles.
* Strong knowledge of online marketing techniques, including RTB, Social Ads, SEA, Affiliate Programs, Display, and Retargeting.
* Proficiency in Adobe Omniture and/or Google Analytics.
* Adaptability and flexibility in a fast-paced environment.
* Proactive mindset, strong team spirit, and goal-oriented approach.
* Solid understanding of the UK online retail market.
* Fluent in English; knowledge of French and/or Portuguese is a plus.
Benefits
This role offers a competitive salary and benefits package, as well as opportunities for professional growth and development in a dynamic and innovative company.