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Brand manager

Lisboa
Grafton Recruitment
Brand manager
Anunciada dia 15 janeiro
Descrição

Grafton Recruitment
applies the highest recruitment standards in providing an exclusion experience in sourcing, selection and placing people. We are focused on results and dedicated to forging lifelong relationships with our clients and candidates. The Grafton Recruitment is part of the GI GROUP, which provides Temporary, Permanent and Professional Staffing Services, Search & Selection and Executive Search, Outsourcing, Training, Outplacement and HR Consultancy across a variety of specialized sectors.

We are currently recruiting a
Brand Manager (m/f)
for our partner, a
FMCG
company (food sector) in Lisbon.

Main Responsabilities

* Help on building the brand by co-owning the commercial P&L and drives adequate actions to reach the target of Net Sales growth and profitability. Helps on driving business results for the total P&L
* Closely monitors and analyses Nielsen data, competitive activities and internal data and compares results to established objectives to assure the effectiveness and ROI of marketing programs;
* Learn how to get consumer understanding and generate actions to better serve its needs and desires with the right mix (products and communication);
* Closely monitors and analyses sales volumes, market share trends and competitive activity;
* Assists in developing and executing communication plan to consumer, including promotional initiatives, brand activations and festivals with the correct objectives/brand;
* Coordinates and leads external agencies projects for market research, promotional development, promotional gadgets, communication development, new artwork development to execute the marketing plan;
* Generates forecast of new launches and promotions, together with Trade Mktg to ensure minimizations of obsolesces and out of stocks.

Main Skills

* Bachelor's degree required (Economics, Marketing, Management or similar). Master in Marketing / MBA is a plus;
* Fluent in Portuguese and English. Good level of Spanish;
* Relevant experience in functional marketing role in FMCG, minimum 4 years having worked in the food sector is a plus, as well as having experience with working in close cooperation with sales and both traditional and modern channels;
* High level of initiative and assertiveness;
* Hands on and "make it happen" attitude in a constructive way;
* Availability to travel 1 week per month to Spain office.

If you are interested, please apply to this vacancy.

Applicants interested in complying with the requirements of Regulation (EU) 2016/679 (RGPD) are invited to read the privacy policy

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