Job Description
We are seeking a skilled Digital Marketing Automation Specialist to join our team. As a key member of our digital marketing group, you will be responsible for developing, configuring, and maintaining journeys, automations, and data extensions in Salesforce Marketing Cloud.
You will build and optimize email marketing, SMS, and push notification campaigns using AMPscript, SQL, and HTML/CSS. Your expertise in integrating Marketing Cloud with Salesforce CRM, external APIs, and other digital platforms will ensure compliance with data privacy, security, and deliverability best practices.
Key Responsibilities
* Analyze campaign data to identify trends and areas for improvement
* Develop and implement recommendations based on performance and engagement metrics
* Collaborate closely with marketing, sales, and technical teams to align automation, segmentation, and customer experience strategies
Requirements
* Proven experience in Salesforce Marketing Cloud development and configuration
* Strong knowledge of AMPscript, SQL, and HTML/CSS
* Ability to integrate Marketing Cloud with external APIs and digital platforms
* Excellent analytical and problem-solving skills
Benefits
* Opportunity to work on cutting-edge digital marketing projects
* Collaborative and dynamic work environment
* Ongoing training and professional development opportunities
About Us
We are a leading provider of digital marketing solutions, dedicated to helping businesses achieve their goals through innovative technology and expertise.