Location: Lisbon (in-studio & office)Reports to: Founder & Head of Marketing
Contract: Full-time
About Prescription Pilates
Prescription Pilates is the leader in dynamic Reformer Pilates—a high-energy blend of movement, music, and community.
Founded in Lisbon, we're expanding with new studios nationally and internationally.
This is a high-growth environment where brand, product, and community move fast—and where ambitious marketers can make a visible impact.
The Role
You will own the brand's content strategy end-to-end and be hands-on in execution.
From editorial planning to publishing and performance, you'll shape the stories that define Prescription across social, the weekly newsletter, and the blog.
Expect a healthy mix of strategic thinking and on-the-ground creation—including regular time in our studios to capture what makes our experience unique.
What You'll Do
Strategy & Editorial
Build and own the editorial calendar across Instagram, newsletter (weekly), and blog.
Define content pillars, messaging, and tone;
create playbooks and guidelines.
Plan blog themes and SEO-friendly outlines;
map newsletter narratives to product and community moments.
Creation & Production
Commission, script, and produce short-form studio content;
coordinate with instructors and studio ops.
Write and edit bilingual (PT/EN) copy for posts, weekly newsletter, and blog.
Maintain brand voice and visual coherence across all assets.
Distribution & Community
Ship the weekly newsletter on schedule;
manage lists, segments,and basic automations.
Publish to social with consistency;
engage comments/DMs in brand voice (PT/EN).
Repurpose content intelligently across channels and formats.
Measurement & Optimisation
Set KPIs for reach, engagement, CTR, sign-ups, and conversions.
Report weekly insights;
run A/B tests (subject lines, hooks, thumbnails, send times).
Iterate quickly based on data and qualitative feedback.
Collaboration
Partner with Founder/Head of Marketing on launches, partnerships, and PR moments.
Coordinate with designers/photographers when needed;
manage asset libraries and tagging.
Ensure privacy/consent standards are met during in-studio capture.
You'll Thrive Here If You
Hold a Master's degree and have 2+ years in content/marketing roles.
Are an exceptional writer-editor with a portfolio spanning newsletter, blog, and social.
Operate comfortably between strategy and execution—from content roadmap to final publish.
Are fluent to native in Portuguese and English (written & spoken, required).
Know your way around basic tools (e.G., Canva/Adobe Rush or similar), a CMS (WordPress/Webflow), email platforms (Mailchimp/Klaviyo/Customer.Io), and analytics (GA4, Meta analytics).
Are organised, deadline-driven, and energized by fast feedback loops.
Nice to have (not required): basic SEO knowledge;
simple HTML for email;
experience with paid social;
experience coordinatingsmall shoots.
What Success Looks Like (first 90 days)
A clear editorial strategy and monthly calendar in place.
Weekly newsletter shipping on time with improving open/click rates.
Blog cadence up and running with SEO-informed articles and internal linking.
A lightweight reporting template and testing roadmap (subject lines, hooks, formats).
Why Join Us
Lead the content engine at a brand that's scaling quickly.
Room to grow scope as we expand (projects, markets, leadership).
Class perks and a vibrant, movement-filled workplace.
How to Apply
Send to with subject "Marketing & Content Creator — Lisbon":
CV
Portfolio with:
a newsletter example,
a blog/article (PT or EN;
SEO welcome),
2–3 social posts or short-form clips you've directed/produced.
A brief note (PT & EN) on how you'd evolve our content pillars over the next 3 months.