Job Summary:
The Marketing Communications Specialist plays a pivotal role in driving the execution of local marketing and communication strategies, aligned with the brand's premium positioning and overall business objectives.
This specialist will be responsible for content creation, campaign coordination, public relations, and brand activations support, ensuring full consistency with brand guidelines and communication standards.
* Develop and execute integrated marketing campaigns across print and on-property channels as outlined in the annual marketing plan;
* Coordinate the development of marketing materials, including brochures, videos, collaterals, internal presentations, and resort signage;
* Implement the brand's voice, tone, and identity across all communication materials;
* Collaborate with the digital marketing team for the optimization of web content and online visibility;
* Create and adapt high-quality written content in both English and Portuguese;
* Coordinate photography and video production for marketing campaigns and asset banks;
* Support the execution of PR strategies in coordination with external agencies;
* Prepare press releases, media kits, and editorial content;
* Coordinate media visits, influencer activations, and lifestyle partnerships;
* Assist in the planning, promotion, and execution of on-property events and brand activations;
* SUPPORT THE DEVELOPMENT AND MAINTENANCE OF THE RESORT'S MARKETING CALENDAR;
* Coordinate event logistics, materials, and content capture;
* Prepare internal communication pieces to support awareness and alignment across departments;
* Compile and analyze performance metrics, KPIs, and PR coverage;
* Contribute to regular marketing reports and presentations.
Requirements:
To succeed in this role, you will need:
* A degree in Marketing, Communications, Public Relations or a related field;
* A minimum of 3 years of experience in a marketing and/or communications role, preferably within the hospitality or luxury sectors;
* Proven skills in editorial content development and brand storytelling;
* High proficiency in written and spoken English and Portuguese;
* Strong organizational ability, attention to detail, and capacity to manage multiple priorities;
* Familiarity with luxury branding standards and communication principles.
We Offer:
An exciting opportunity to join our prestigious and internationally recognized luxury resort, offering:
* A creative working environment;
* Access to professional development and training programs;
* A competitive benefits package.