We are currently seeking a results-driven Digital Marketing Strategist to develop and manage paid advertising campaigns across various platforms. The ideal candidate has strong analytical skills, a deep understanding of digital marketing strategy, and a proven ability to drive ROI through data-backed decision-making.
About the Role
* Plan, launch, optimize, and manage paid advertising campaigns across multiple channels.
* Conduct keyword research, audience targeting, and competitive analysis to improve campaign performance.
* Optimize campaigns for performance, cost efficiency, and conversion growth by leveraging tools like Google Ads and Google Analytics.
* Track key performance indicators (KPIs) and prepare regular performance reports with actionable insights.
Requirements
* Experience managing paid advertising campaigns with measurable results.
* Strong analytical and data interpretation skills, with proficiency in tools like Google Ads and Google Analytics.
* Excellent communication and problem-solving abilities, with the capacity to work collaboratively with clients and internal stakeholders.