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Marketing and communications lead

Vila Nova de Gaia
Inclita Seaweed Solutions
Anunciada dia A 8 h atrás
Descrição

ISS is an innovative and sustainable Portuguese marine biotech startup dedicated to the discovery, development, production and commercialisation of sustainable and innovative ingredients derived from seaweeds, tailored to the needs of customers in cosmetics, nutraceuticals and pet care. ISS is a spin-off from CIIMAR and is well funded and supported by a lead investor, which is a sizeable independent VC firm in Portugal with proven experience in successfully propelling Iberian startups into international markets.Role summary This role is for acreative and communications professionalresponsible for developing and implementing marketing strategies to promote ISS's innovative seaweed-based ingredients. You must also be comfortable creatingsocial media content ,sales materials(e.g., presentations and flyers),technical documentation ,product marketing, managingmarketing automation tools, managingeventpresence, and managing ourwebsite. You will work alongside an experienced and engaged team in close collaboration with the Business Development Manager and the Business Development team.You will enhance ISS's brand presence, understand target markets, and drive business growth through effective marketing campaigns.Where do you fit in? You will drive ISS's marketing and communications efforts by overseeing the creation of engaging content and materials, conducting market research, and drafting outbound outreach campaigns. You will make a measurable contribution to ISS's market understanding and customer engagement. You will represent ISS in various marketing channels, ensuring our innovative solutions are effectively communicated to a wide range of audiences.What is the role?Marketing Strategy : Shape and implement ISS's marketing strategies to promote brand, products and people.Marketing and Communication : Lead marketing and cross-channel communication strategies and processes of development.Market Intelligence & Research : Drive a deep understanding of core markets and target audiences by conducting structured market research, generating actionable insights, and identifying growth opportunities to effectively inform and tailor marketing and communication strategies.Content Creation : Develop engaging content for social media, sales materials (e.g., presentations and flyers), and our website.Design : Utilize basic design skills to create visually appealing materials for various marketing channels.Outbound Campaigns : Draft and implement outbound reach campaigns to attract new customers and partners.Collaboration : Work closely with cross-functional teams to support strategic decision-making and marketing planning.What do we need from you? To succeed in this role, you will have the following:Skills:Degree in Marketing, Business Administration, Communications, or a related field.Proven experience (minimum of 5 years) in marketing, content creation, WordPress, marketing automation and AI tools and basic design skills.Strong understanding of social media platforms, product marketing and digital marketing strategies.Excellent written and verbal communication skills (English first).Ability to perform market research and analyze data.Creative mindset with attention to detail.A plus: Experience in biotechnology, life sciences or related industries.Character:You are passionate about the blue economy and the ocean, as well as innovative marketing strategies.You are a team player with a positive attitude and strong interpersonal skills.You are proactive, self-driven, and able to work independently.You are organized, detail-oriented, and capable of managing multiple projects simultaneously.You are committed to joining a long-term effort to build a global, market-leading company.What can you expect?A well-funded startup supported by an independent VC firm in Portugal as lead investor.Founders of senior and executive-level experts, where every member raises the team's EQ.Competitive salary and benefits vs. similar startups and SMEs.On-site work with flexibility. A high-performing young startup relies on a healthy culture, which starts with the people we hire and how they interact. We believe that working together, shoulder to shoulder, in the office, is essential. We allow remote days, but do not support full remote at this stage.Application Process: – Applications must be formalised by e-mail to info@inclitaseaweedsolutions.com and must explicitly state the announcement reference:ISS – Marketing Lead.– Application must include a curriculum vitae, detailed and structured, announcement identification, full name, and contact address, including email address and telephone.#J-18808-Ljbffr

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