Grupo Bimbo, a global FMCG leader with a strong presence in the Portuguese market, is looking to recruit aMarketing Manager – Sweet baked goodsto join theMarketing teamon amaternity coverbasis.This role offers the opportunity to lead both strategic and operational marketing activities for a key category within a dynamic, fast‐paced and performance‐driven multinational environment, working with strong and well‐known brands.Key Responsibilities Define and execute themarketing strategy for category, ensuring sustainable business and brand growth Lead theannual marketing planning, including innovation projects, product launches and portfolio management Analyseconsumer insights, market trends and financial performance, translating data into clear and actionable plans Manageinnovation and cross‐functional projects, working closely with local and international stakeholders (Marketing, Sales, Trade Marketing, Finance, Supply Chain, R&D) Monitorbusiness KPIs, marketing budget and category P&L Lead, develop and engage the team, fostering accountability, collaboration and high performanceProfile University degree inMarketing, Business Management, Economicsor similar Minimum of 4 years' experienceas Senior Brand Manager or Marketing Manager, preferably within FMCG Strong knowledge ofstrategic and operational marketing(marketing mix, positioning, brand architecture, communication) Experience withmarket research and data analysis tools(Nielsen, Kantar, IRI or similar) Strong analytical skills, business mindset and results orientation Advanced user ofExcel and PowerPoint Fluency inPortuguese ;English required(Spanish is a plus) Proven experience inpeople management and team leadershipLocation:Algueirão Mem Martins Contract:Maternity cover