Digital Marketing Optimization Specialist Role:
We are looking for a highly skilled digital marketing professional to implement optimization strategies for high-value clients. The ideal candidate will have experience in digital advertising and a strong understanding of key performance indicators (KPIs).
* Implement optimization solutions across social media advertising and Google Ads management platforms.
* Manage and optimize social media campaigns using various digital advertising tools.
* Develop and provide keyword recommendations for clients.
* Stay up-to-date with the latest optimization techniques and best practices in digital marketing.
* Conduct data analysis to identify trends and generate actionable insights.
Requirements:
* Minimum 12 months of experience in digital advertising and optimization; experience with Google, Facebook, or other online marketing platforms is preferred.
* Strong analytical and problem-solving skills.
* Good understanding of KPIs and performance measurement.
* German language proficiency: minimum B2 level