Marketing & Communications Specialist | Lisbon
Forward College is hiring a proactive Marketing & Communications Specialist to support and execute our brand marketing and communication initiatives. This role is ideal for a driven professional with strong skills in content creation and communication strategy, with a keen eye for detail and consistency. You will help enhance our brand's visibility and engagement across multiple platforms, delivering compelling messaging and coordinating cross-channel communications.
About Forward College
Launched in 2021, Forward College is a pioneering higher education institution for ambitious undergraduate students. Our students develop a holistic intelligence framework to thrive in a complex world—cognitive, social, emotional, and technological skills. Backed by education and industry experts, Forward College redefines undergraduate education with an international experience across Lisbon, Paris, and Berlin.
The Role
Key responsibilities include keeping the company website updated with fresh and relevant content, managing and growing social media channels, crafting and distributing impactful email campaigns, and supporting the development of creative assets across digital and print. Central to this role is the ability to deliver compelling messaging, coordinate cross-channel communications, and leverage analytics to optimize performance, while collaborating closely with internal teams to ensure seamless execution.
Responsibilities
- Website Management: Maintain and update the company website using WordPress, ensuring content is accurate, engaging, and aligned with brand standards.
- Email Marketing: Craft and distribute newsletters and targeted email campaigns; familiarity with HubSpot is a plus.
- Creative Development of Assets: Brief designers and develop creative materials such as images and videos.
- Social Media Management: Manage and grow the company's presence across Instagram, Facebook, and LinkedIn by creating compelling content.
- Event Support: Support the organisation and promotion of online and in-person events, including webinars, open days, graduation ceremonies, and other brand initiatives.
- Branded Materials: Manage the production and distribution of branded materials, including brochures, banners, and merchandise.
- Analytics & Reporting: Monitor digital marketing trends, conduct competitor analysis, and provide insights to improve engagement and reach.
Reporting
This role reports to the Brand Reputation Director and the Head of Marketing.
Qualifications
- Bachelor's degree or higher, preferably in Marketing, Business Administration, Communications, or a related field.
- Recent graduates with up to 5 years of marketing experience, with demonstrated involvement in digital and traditional marketing initiatives.
- Excellent written and verbal communication skills in English.
- Ability to collaborate effectively across teams.
- Strong knowledge of digital platforms, social media, and media campaigns, enabling the creation of messages that resonate with diverse audiences across multiple channels.
- A keen creative eye for ensuring the visual identity of the brand aligns with strategic goals and for translating concepts into campaigns across different media.
- Strong organisational and project management skills, with the ability to manage multiple initiatives simultaneously.
How to Apply
Ready to join us in redefining higher education? Submit your application here: https://forms.gle/WnAZG2t6htgYaojQ7
Location & Status
Lisbon, Portugal. Applicants must have valid authorization to work in Lisbon or the EU at the time of application. We are unable to sponsor visa or work permit applications for this role.
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