Company Description
About Publicis Groupe and Starcom
Publicis Groupe
Publicis Groupe, the world's second-largest communications group, is a solutions platform present in more than 100 countries with over 103,000 employees. With a unique work philosophy called "The Power of One," it puts clients at the center by promoting the growth of their business through creative agencies such as Publicis, Leo Burnett, Publicis Health, Wysiwyg, Nurun, and Digitas, as well as media like Zenith, Starcom, Spark, and Performics, and areas of transversal knowledge. Publicis Groupe links Creativity, Technology, and Data, offering a value proposition that effectively connects brand and consumer.
Join us
Overview
We are looking for a highly motivated and experienced Media Specialist with strong knowledge on offline advertising campaigns. You would be responsible for planning, negotiating, and executing media plans.
Responsibilities
What are you going to do:
* Collect and analyze market data
* Identify target audiences and understand their behavior and habits
* Determine the best media outlet mix for our campaigns
* Plan and optimize ad campaigns
* Allocate budgets and monitor costs
* Follow media trends of online and offline outlets (TV shows, magazines, blogs, radio programs)
* Evaluate the success of media strategies and campaigns
* Reporting
Qualifications
* 2-4 years of experience as a Media Planner in Media Agencies in Portugal (mandatory)
* Have offline media planning knowledge, experience and be users of media planning tools (mandatory)
* Good knowledge of Excel
* Knowledge in the different phases of planning:
research, strategy, tactic, negotiation, buying, following-up, optimization, and invoicing
* Good interpersonal, negotiation, and communication skills for liaising with colleagues and media owners
* Portuguese native (mandatory)
* Good English Level (B1 or more)
* Attention to detail and ability to manage multiple priorities
* Knowledge in statistics and database will be valued
* Knowledge of Yumi and AdLog will be valued
Additional Information
Why Join Us
Because we offer reasons such as:
* Growth Opportunities:
You can advance in your career not only through the experience of working with major clients but also by accessing local and global training programs specialized according to your role, covering both technical and soft skills.
* Free Online Training:
You can access unlimited courses from LinkedIn Learning and Udemy Catalogs through our artificial intelligence platform, Marcel.
* Partner Certifications:
You'll have the opportunity to obtain certifications from industry giants such as Meta, Google, or Amazon.
* Work from anywhere:
Telecommute up to 6 weeks from over 100 countries with our WorkYourWorld program.
* Work-Life Balance:
Enjoy a hybrid model with up to two days working from home. Fully remote during Easter, Christmas, and 3 weeks in Summer. Flexible work start schedule.
Here at Publicis Groupe, we are committed to building a culturally diverse workforce and therefore strongly encourage applications from underrepresented groups. We are committed to equality of opportunity and welcome applications from all individuals, regardless of their background. We do not discriminate based on race, color, religion, gender identity or expression, sexual orientation, national origin, age, disability, marital status, or any individual's status in any group or class protected by law.
If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with the recruiter who contacts you.
This opportunity does not provide relocation support.
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