Imagine shaping the digital experience of a global brand. As a Programming Specialist, you will be responsible for creating and implementing cross-platform programming strategies that drive engagement and growth.
Key Responsibilities
* Develop content programming priorities and create plans with media and marketing teams to maximize performance and audience reach.
* Constantly analyze and optimize channel performance, identifying opportunities for improvement and implementing data-driven strategies.
* Brief specific content needs with content teams to ensure maximum performance on each platform.
* Collaborate with brand and communications departments to develop activation plans and maximize reach.
* Run social media and community management, program local websites, and work closely with creator marketing leads.
Requirements
* Digital media experience with at least 3 years of management experience in digital programming of channels/platforms.
* Past experience running social media accounts and/or programming websites and apps.
* Expertise in understanding consumer behavior, identifying trends, and developing effective content strategies.
* Strong communication and leadership skills, with ability to uplevel digital knowledge within the organization.
* Excellent analytical thinking, with ability to translate data into actionable insights.
About Red Bull
Red Bull is a leading global sports, lifestyle, and beverage company driven by a passion for innovation and a desire to push boundaries. Our entrepreneurial spirit and commitment to excellence have made us a household name, and we're always looking for talented individuals to join our team.