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Marketing & brand manager

Lisboa
KYBORA
Brand manager
Anunciada dia 15 janeiro
Descrição

Role Description

The Marketing & Brand Manager is responsible for the consistent execution and coordination of KYBORA's marketing and brand initiatives, ensuring high-quality delivery in support of business development, client engagement, and clear brand positioning.

It is a hands-on position, ideal for a marketing professional who excels at delivering clear, consistent, and well-executed marketing outputs in a fast-paced professional environment.

Preferred Experience:

* Bachelor's degree in Marketing, Business, Communications, or a related field.
* 4-8 years of experience in marketing, communications - preferably within consulting, M&A, life sciences, or professional services.
* Proven track record of executing marketing initiatives and delivering consistent, high-quality outputs

that support commercial and brand objectives.

* Strong understanding of B2B marketing and the dynamics of advisory or deal-driven businesses.
* Exceptional written and verbal communication skills, with the ability to produce clear, well-structured,
* and professional content.
* Hands-on experience with marketing and analytics tools such as HubSpot, LinkedIn, X, CRM systems, and basic performance dashboards.
* Analytical mindset with the ability to track performance, interpret results, and apply insights to improve

execution and effectiveness.

Specific Responsibilities for the Marketing & Brand Manager position:

* Marketing Execution & Brand Consistency

o Execute KYBORA's marketing and brand activities across digital channels, content, and marketing materials.

o Apply and maintain KYBORA's messaging, positioning, tone, and visual identity consistently across all platforms and outputs.

o Ensure marketing deliverables are produced on time, at high quality, and in line with agreed standards.

o Act as the central point of coordination for marketing execution to ensure clarity, consistency, and follow-through.

* Content & Thought Leadership Delivery

o Support the development of marketing content that reflects KYBORA's expertise, experience, and perspectives.

o Manage the editorial calendar and ensure regular, disciplined publication across LinkedIn, X, the website, and other relevant channels.

o Coordinate the design, production, and publication of marketing materials, working with internal stakeholders and external providers where relevant.

o Ensure all content is clear, professional, and aligned with KYBORA's brand narrative.

* Visibility & Commercial Support

o Support business development efforts through the execution of marketing and visibility initiatives.

o Assist in the delivery of campaigns and initiatives aligned with commercial priorities.

o Ensure campaign follow-through, including preparation, execution, and basic tracking of results.

o Maintain visibility on ongoing marketing activities to support coordination with commercial efforts.

* Events & Partnerships

o Coordinate KYBORA's participation in global conferences, industry events, and partnerships to enhance visibility and credibility.

o Manage event planning, content development, collateral creation, and post-event follow-up to maximize exposure and commercial results.

* Analytics & Performance

o Develop and maintain dashboards to track key performance indicators such as engagement, visibility,

and campaign activity.

o Monitor results to identify opportunities to improve execution efficiency, consistency, and cadence.

o Share execution insights and observations to leadership to support continuous improvement in marketing effectiveness.

This role offers the opportunity to take ownership of KYBORA's marketing execution and ensure that the firm's brand and visibility are delivered consistently and professionally across all touchpoints. You will be part of a collaborative, high-performing team where disciplined execution and attention to detail directly support the firm's commercial and brand objectives.

If you are a hands-on marketing professional with a strong execution mindset and a focus on quality and

consistency, we invite you to apply.

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