We're seeking an accomplished marketing and AdTech content strategist to create engaging, high-quality news articles and stories for top U.S. brands.
Job Description:
This role involves writing original, timely news articles, explainers, and editorial stories focused on the marketing and AdTech industries. The ideal candidate will have a deep understanding of these trends and be able to apply SEO best practices and editorial judgment to maximize traffic.
Responsibilities:
* Pitch and write engaging, well-researched news articles and stories about marketing and AdTech industry developments.
* Upload, format, and optimize articles in our content management system (CMS).
* Analyze data using Google Analytics and Ahrefs to identify areas for improvement and develop strategies to increase website traffic.
* Develop and maintain relationships with business leaders and industry experts to secure exclusive interviews and early access to announcements.
Requirements:
* 5+ years of experience in digital journalism or a related field.
* Strong understanding of marketing and AdTech trends, including AI tools and workflow automation.
* Excellent written and verbal communication skills.
* Able to work independently and manage multiple projects simultaneously.
* Familiarity with content management systems and SEO best practices.