Job Level Entry Level
The Web Design Specialist - Search Optimisation will build, maintain, and enhance Tungsten Automation's corporate marketing site. You'll partner with marketers and developers to amplify Tungsten's recent rebrand, drive digital experience, drive high-quality leads, convert prospects into clients, and accelerate online event registrations. The team plans and owns production work related to site integrations into a cohesive. This is a remote based role and we welcome applications who are based in Bulgaria, France, Germany, Hungary, Italy, Netherlands, Poland, Portugal, Spain, Sweden or UK.
Key Responsibilities
1. Web Design
2. Define, design and build custom landing pages based on internal client requirements
3. Aid in building out the web design system to ensure brand consistency
4. Validating designs with testing: user testing, heatmaps, A/B testing, etc.
5. SEO & GEO
6. Monitor and provide recommendations for Search Engine Optimisation and Generative Engine Optimisation enhancements on the website; develop SEO Content templates for Marketers
7. Analyze and report on SEO/GEO performance and ROI
8. Provide development recommendations for technical SEO
9. Web Development
10. Propose both visual and technical enhancements to the CMS then review and revise page builds as new components are created
11. Assist validating Sitecore enhancements prior to deployment
12. Web Strategy
13. Collaborate with stakeholders in strategy conversations, research best practices, and assist with competitive landscape audits
14. Web Content Authoring
15. Launch new pages by translating content into the corresponding templates
16. Rework existing pages into the new design system
While the job description describes what is anticipated as the requirements of the position, the job requirements are subject to change based upon any changing needs and requirements of the business.
Required Experience
17. 5+ years of experience publishing content to the web on a content management system (CMS), e.g., Adobe Experience Manager, Sitecore, WordPress
18. BS or BA in Web/Interactive Design, Digital Marketing, Information Technology, Marketing, Communications, Business, or a related field
19. Strong HTML skills and understanding of CSS principles
20. Strong computer/technical skill and ability to quickly master new software
21. Demonstrated understanding of web best practices, site optimization, and accessibility requirements
22. Experience working with Figma or XD
23. Experience with SEO and working with tools like Semrush, Screaming Frog, Ahrefs
24. Proactive, detail-oriented, and results-focused with outstanding program/project management skills.
25. Excellent verbal and written communication skills; the ability to build relationships and collaborate with teammates and stakeholders cross-functionally, cross-regionally, and globally.
26. Ability to think creatively and bring fresh ideas to the table for maximum impact and results.
27. Ability to manage and adapt quickly to change and respond positively and flexibly to competing priorities.
Tungsten Automation Corporation, Inc. is an Equal Opportunity Employer M/F/Disability/Vets