Hey, we're BRAINR.
Our mission is to build the intelligent brain for every food factory, with the only AI-powered factory management software for the food industry, bringing together machines, sensors, software, and people.
Profitable from day one, we've recently secured a record-breaking €11M Seed Round, the largest in Portugal's history, to take our mission global. And we're getting there, because today over 25% of all meat production in Portugal is already managed by BRAINR.
Along the way, we've been recognized as the Best Factory Digitization Solution at Food 4 Future in Spain, selected for EUROPA's 100 most promising startups, and named a Top Cloud-Based MES Solution by Manufacturing Tech Insights.
What sets us apart isn't just the tech. It's the people. Our leadership team combines deep industry know-how with world-class tech expertise, giving you the chance to learn and grow faster than anywhere else.
The mission is massive. The ambition is real. And we need talent like you to bring our vision to every food factory on earth.
The challenge
We're building a high-performance demand generation engine and need a hands-on Performance Marketing Specialist who knows how to turn budgets into predictable leads. You'll own our paid media strategy across Google and LinkedIn, expanding into new channels when the time is right.
This role is about running experiments across personas, industries, and countries, figuring out what converts, and doubling down on the strategies that drive real pipeline impact, reduce CAC, and scale growth.
What you'll be doing
- Run and optimize Google Ads and LinkedIn Ads campaigns to generate high-quality B2B leads.
- Design and execute experiments across audiences, creatives, offers, and geographies.
- Build and manage targeting and retargeting strategies to capture and nurture demand.
- Conduct keyword research and strategy to maximize high-intent traffic.
- Launch and optimize landing pages in Webflow, ensuring tight alignment between ad copy and conversion flow.
- Track and measure campaign performance end-to-end, with attribution flowing cleanly into our CRM.
- Consolidate experiment results into actionable insights and recommend budget allocation.
- Explore and test new performance channels (programmatic, YouTube, industry media, retargeting networks) when ROI is proven.
- Stay sharp on PPC trends and hacks to keep us ahead of the curve.
Minimum requirements
- 3-5 years of hands-on performance marketing experience (Google + LinkedIn required).
- Proven track record in delivering consistent lead flow from paid channels.
- Strong analytical mindset, comfortable digging into campaign and CRM data.
- Experience with:
- Google Ads & LinkedIn Campaign Manager
- Webflow for landing pages
- CRM integration (Streak, Close, or equivalent)
- Keyword research tools (SEMRush, Ahrefs, etc.)
- Retargeting pixel setup and campaign structuring
- Hunger to reduce CAC, stretch budgets further, and scale what works.
- Curiosity to test and validate new performance channels once the core engine is running.
- Fluency in English (spoken and written)
Why BRAINR?
In addition to our exceptional people, culture, and mission, BRAINR offers a range of benefits that make it an outstanding place to work:
Enjoy an extra 2 days of paid time off.
Savings with corporate discounts through partnerships and special offers.
Learning and Development Program.
Clear Career Plan with structured leveling and progression.
Quarterly Recognition Awards celebrating top performance and impact.
Work with the latest AI tools and best-in-class tech stack.
Multi day team-buildings at least twice per year.
️ Quarterly team-building activities.
Flexible working hours that fit your routine.
Budget of 3 days per month to work remotely
️ On-site gym facility.
Free lunch in our office restaurant every day.
Our hiring process
1. Application review
2. Intro call with our People team (30 min)
3. Short assessment
4. Interview
5. Final Interview