Segmented Sales Leader
The segmented sales leader assists in leading the property's segmented sales effort and assists in the implementation of the segment sales strategy and achieving segment revenue goals, property revenue goals and guest and employee satisfaction.
Key Responsibilities:
* Reports directly to the Resort's General Manager, ensuring the commercial vision is properly implemented focusing on the achievement of the predefined revenue and GOP goals.
* Works with Regional Director of sales leader to ensure understanding of sales strategy and effective implementation of this strategy for the segment.
* Assists in the development, implementation and sustaining of aggressive solicitation program focused on increasing business.
* Works with management team to create and implement a sales plan addressing revenue, customers and the market for the segment.
* Assists with the development and implementation of promotions, both internal and external.
Revenue Generation:
* Provides positive and aggressive leadership to ensure maximum revenue potential (e.g., sets example with personal booking goals).
Sales Management:
* Approves space release for catering to maximize revenue (RDOS, Group) in the absence of a Business Evaluation Manager.
* Participates in sales calls with members of sales team to acquire new business and/or close on business.
* Executes and supports the operational aspects of business booked (e.g., generating proposal, writing contract, customer correspondence).
Data Analysis:
* Analyzes market information by using sales systems and implements strategy to achieve property's financial room and catering goals.
* Assists Revenue Management with completing accurate six period projections.
* Reviews sales and catering guest satisfaction results to identify areas of improvement.
Customer Service:
* Meets with guests during pre- and post-convention meetings to obtain feedback on quality of product (e.g., rooms, meeting facilities and equipment, food and beverage), service levels, execution against contract and overall satisfaction.
* Empowers employees to provide excellent customer service.
Relationship Building:
* Develops and manages relationships with key stakeholders, both internal and external.
* Works collaboratively with off-property sales channels (UHM Sales, GSO) to ensure the property needs are being achieved and the sales efforts are complementary, not duplicative.
* Attends customer events, trade shows and sales missions to maintain, build or develop key relationships with GSO Managers and customers.
Leadership Competencies:
* Adaptability – Develops strategies and identifies resources to implement and manage change; models flexibility in adjusting priorities; and communicates the need for change in a positive way that encourages commitment.
* Communication - Actively listens and uses appropriate communication styles to deliver complex information in a clear concise way and influences others to accept a point of view, gain consensus, or take action.
* Problem Solving and Decision Making - Models and sets expectations for solving complex problems, collecting and comparing information to evaluate alternatives, considering their potential impact before making decisions, involving others to gain agreement and support, and guiding others to implement solutions.
* Professional Demeanor - Exhibits behavioral styles that convey confidence and command respect from others; makes a good first impression and represents the company in alignment with its values.