About the Role
We are seeking a skilled Digital Growth Strategist to drive our social media presence and turn it into a growth engine. In this role, you will be responsible for supercharging our online presence through high-volume content production, disciplined experimentation, and analytics-driven decision-making.
This is a full-time remote position based in Spain or Portugal. As a Digital Growth Strategist, you will play a key role in our Growth team, reporting directly to the VP of Growth.
Responsibilities:
* Run social as a growth channel: own quarterly OKRs, build experimentation roadmaps, manage budgets, oversee weekly content/testing sprints, and track progress against goals.
* Measure and learn: define KPIs, build dashboards, monitor performance, and run deep-dive analyses to uncover performance insights.
* Lead disciplined experiments: design and execute tests with clear hypotheses, isolated dependent variables, adequate samples/time, clean cohorts, and measurable outcomes.
* Virality & innovation: follow social trends, source inspiration & benchmarks, to identify the most engaging and viral content formats. Conceptualise, adapt, and innovate with novel content formats.
* Run content production engine: run high-scale content production across memes, carousels, short-form video, user-generated content (UGC), and AI-driven formats.
* Engineer the scale: create templates, tools, and knowledge repositories to automate and systematise processes for scale.
* Tracking & taxonomy: implement tracking, UTMs, and taxonomy standards for all campaigns, channels, content, and experiments.
* Empower creators: source, brief, and manage AI + UGC content creators, negotiate usage rights/whitelisting.
Requirements:
* 2+ years in similar roles delivering measurable social growth outcomes.
* Growth mindset and strong at data-driven experimentation, content testing, and analysis.
* Hands-on mastery of Instagram, TikTok, Facebook, YouTube (Shorts), and X; understanding of each algorithm's 'quality signals'.
* Skilled in content production management (short-form video, carousels, memes, UGC).
* Proficient with social tooling across scheduling, listening, analytics, content editing, influencer/creator networks.
* Fast-paced, AI-powered, and highly self-organised.
Benefits:
* Competitive salary.
* Fast-paced learning through direct hands-on experience.
* Flexible remote working environment.
* The opportunity to positively impact the lives of those with ADHD.