Sports Digital Media Lead
We are looking for a highly experienced and innovative sports digital media lead to drive our social strategy across global sports websites. This is an exceptional opportunity for a passionate sports enthusiast with a deep understanding of how to engage audiences, build brand personalities, and lead high-performing teams.
About the Role
The successful candidate will be responsible for designing and executing effective organic social media strategies across various platforms (Twitter, Instagram, Facebook, TikTok, LinkedIn, YouTube, etc.). They will build brand-specific social media identities, ensuring each site reflects its unique niche, voice, and personality.
1. Key Responsibilities
* Strategy & Execution
o Develop and implement organic social media strategies that drive engagement and growth
o Build and maintain brand-specific social media identities across multiple platforms
o Identify emerging trends and capitalize on new platforms to expand audience reach
* Leadership & Team Management
o Lead and mentor a team of social media managers and specialists
o Foster a culture of creativity, collaboration, and data-driven decision-making
o Implement tools and workflows to optimize social media production and performance
* Performance & Growth
o Define and track key performance indicators (KPIs) for engagement, referral traffic, community growth, and brand impact
o Evaluate campaign success and continuously improve performance using analytics
o Buid vibrant fan communities rooted in authentic sports content and digital storytelling
Ideal Candidate Profile
The ideal candidate will have proven success growing social presence for sports brands across international markets. They will have a deep understanding of how social media drives referral traffic to editorial or content-driven websites.
* Required Skills & Qualifications
o Proven track record of growing social media presence for sports brands
o Deep understanding of social media's role in driving referral traffic
o Established fundamentals in managing remote, multicultural teams
o Strong editorial judgment and instinct for what sports fans want
o Familiarity with a variety of social media tools and publishing technologies
o Fluent in English; additional languages (especially Portuguese or Spanish) are a plus
o Passion for sports and knack for translating that into digital community-building
Benefits
This is an exciting opportunity to play a pivotal role in shaping the digital voice of global sports brands. You will work with a fast-paced, international team passionate about sports and media. We invest in innovation, authenticity, and audience-first strategies.
* Why Join Us?
o Shape the digital voice of global sports brands
o Work with a fast-paced, international team
o Invest in innovation, authenticity, and audience-first strategies
o Freedom to test, build, and scale ideas