Descrição da Função
The Digital Experience Manager will be responsible for overseeing and optimising our entire digital experience -
from website performance and development to app community management and social media presence (in
collaboration with an external agency). A cross-functional, creative and technical role, requiring someone who is both
strategic and detail-oriented. You will play a key role in scaling the brand's digital presence while maintaining an
authentic community-driven voice. Reporting to the Marketing Lead, this role will be instrumental in shaping the next
phase of brand growth.
1. Website Ownership & Optimisation
? Full management of the brand website (front-end and back-end updates)
? Implement technical amendments, UX improvements and content updates
? Manage integrations (e-commerce, CRM, analytics, plugins, etc.)
? Monitor site performance, speed, and conversion optimisation
? Work with external developers when required
? Ensure SEO best practice is maintained
2. Brand App & Community Management
? Oversee and grow the in-app community experience
? Drive engagement within Run Club and broader brand community
? Moderate discussions and ensure tone aligns with brand values
? Track engagement metrics and optimise accordingly
3. Social Media Community Management
? Work alongside our Social Media Agency to ensure brand consistency
? Identify opportunities for reactive and community-driven content across all brand SM channels
? Provide content input outside the agency remit
4. Creative Support (In-House Design & Content)
? Create graphic assets for instore and online
? Support campaign asset creation where required
? Capture photography (product, lifestyle, events, Run Club)
? Develop ad hoc social content and visual storytelling assets
? Maintain brand consistency across all digital touchpoints
Perfil do Candidato
Required Experience & Skills
? 5+ years' experience in a digital, e-commerce or brand experience role
? Proven experience managing websites (Shopify, WordPress or similar CMS)
? Strong understanding of UX, CRO and digital performance metrics
? Experience managing digital communities or brand apps
? Hands-on social media community management experience
? Proficiency in Adobe Creative Suite, Canva or similar design tools
? Strong photography skills (lifestyle + product preferred)
? Excellent copywriting and communication skills
? Highly organised with strong project management capability
? Comfortable in a scale-up environment with evolving priorities
Desirable
? Experience within FMCG, wellness, active lifestyle or DTC brands
? Passion for running, fitness or healthy living
? Experience working with agencies
? French language helpful
Personal Attributes
? Self-starter with strong ownership mentality
? Commercially aware and growth-focused
? Creative but analytical
? Comfortable reporting to senior leadership
? Community-driven and culturally aware
? Adaptable and solution-oriented
Why Join Us?
? Be part of a fast-growing, purpose-driven brand
? Work directly with founder and leadership
? Shape the digital future of an active lifestyle movement
? Real opportunity for progression as the brand scales
? Hybrid flexibility for the right candidate
? A dynamic, community-first culture
? Competitive salary
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