MISSION:
Reporting to the Regional Director of Marketing, the Regional Digital Marketing Manager is responsible for the digital strategy of United Hospitality Management (UHM) - Europe, United Investments Portugal (UIP) and its portfolio, creating additional business throughout digital.
Responsibilities range from managing the digital team and operating our 3rd party agencies; set and follow all the digital campaigns; supervise and support all properties digital channels; manage new digital projects; In addition, a key focus of the role will be building on UIP corporate culture and communication. Help create a clear message and storytelling across our digital channels.
MAIN RESPONSIBILITIES:
* Responsible for UHM Europe Digital Strategy;
* Responsible for UIP corporate, Real Estate and all new digital projects communication;
* Set the digital strategy for each brand/property: Pine Cliffs Resort – The Luxury Collection, Sheraton Cascais Resort, Hyatt Regency Lisbon, YOTEL Porto, Serenity – The Art of Well Being spa, ACTIVE by Serenity gym, Quinta Marques Gomes;
* Assure that all the brands and properties had a good digital presence to achieve the business goals;
* Support to every Digital and Social Media team member and assure the communication strategies compliance;
* Ensure all the properties/ brands standards and tone of voice in every digital channel or platform;
* Supervision of digital content (text, video, photos), websites management (SEO & Analytics) and e-mail marketing campaigns;
* Set and following all the digital campaigns for each brand/property (Search, Display, Social Media, etc.);
* Relation and management of digital agencies;
* Collaborate with other departments to manage reputation, identify key players and coordinate actions;
* Support marketing & events activities promoting UHM portfolio;
* Manage new digital projects, such as new websites, mobile APPs and other platforms;
* Monthly report with data from all digital sources;
* Analysis of results and improvement suggestions.
Job Qualifications and Specifications:
* 3 years + in similar role;
* Experience in managing people (preferential);
* Experience with CMS;
* Experience in Digital projects management;
* Excellent conceptual and analytical thinking: proficiency in math and calculations;
* Familiar with CRM systems and email marketing software (i.e. Mailchimp),
* Experience in Social Media across the different brands (mandatory);
* Advanced skills on Excel and PowerPoint (preferential);
* Teamwork player;
* Proactive and work under thigh deadlines;
* Fluency in Portuguese and English.
* This position has it ́s location at Pine Cliffs Resort (mandatory).
Would you like to join us? Apply Now:
About UIP:
United Investments Portugal (UIP) is a member of the IFA Hotels & Resorts consortium and the supporting name for Pine Cliffs Resort, Sheraton Cascais Resort, Hyatt Regency Lisbon, YOTEL Porto, Quinta Marques Gomes and the award-winning Wellness and SPA brand Serenity - The Art of Well Being. The company is also a majority partner of the joint venture with Bespoke Hotels. As an iconic development, Pine Cliffs Resort has set the benchmark for all IFA Hotels & Resorts projects, combining excellent investment opportunities such as real estate and holiday property products with luxury experiences.
About UHM:
United Hospitality Management (UHM) stands as a distinguished global hotel management company, boasting over 30 years of expertise in the luxury hospitality sector. Renowned for its leadership in hospitality asset development, operationalization, and management, UHM has forged successful partnerships with internationally acclaimed brands including IHG, Marriott, Accor, Hyatt, Wyndham, YOTEL, and Bespoke Residences & Holiday Homes, amassing a portfolio of over $1 billion in assets under management.
UHM is at the forefront of innovation within the hotel industry, providing cutting-edge services and concepts that elevate value and contribute to the overall success of its endeavors. With an extensive legacy spanning Europe and the Middle East, the company has cultivated a sterling reputation founded on enduring relationships, a distinguished leadership team, and a proven track record of delivering winning hospitality concepts across the globe.
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