We're looking for a Marketing Automation & Digital Solutions Specialist | Lisboa
Who We're Looking For:
We are looking for a Marketing Automation & Digital Solutions Specialist to join an international Digital Marketing team delivering innovative solutions across multiple global platforms.
Professional Experience & Technical Skills:
* Design, configure, and launch automated and ad-hoc email marketing campaigns
* Develop automated digital marketing journeys across interconnected systems
* Implement A/B and multivariate testing strategies
* Monitor and optimize KPIs (open rate, CTR, conversion, attribution)
* Build and maintain KPI dashboards using Adobe Analytics, Tableau, and Power BI
* Analyze campaign performance and generate actionable insights
* Identify innovation opportunities and propose enhancements to the digital stack
* Collaborate with CRM, CMS, and platform teams to ensure seamless integration
Technical Skills
* Strong knowledge of Digital Marketing and Marketing Automation
* Experience with email marketing platforms
* Advanced Excel skills
* Power BI and/or Tableau
* Basic HTML/CSS
* Analytical mindset with strong data interpretation skills
Language Requirement
* English – B2
Work Setup
* Hybrid