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Overview
At Vodafone, we’re shaping the future of connectivity for our customers and for everyone who joins our team. This role requires efficient and accurate data analysis to support marketing campaigns and business operations, including campaign segmentation, defining and monitoring fields in the CDM and business support databases, validating processes and migrations, and performing ad-hoc analysis of segmentation and campaign data. You will develop and maintain predictive models to help sales teams target customers, optimize sales strategies, and improve campaign effectiveness. These models will underpin lead generation for Sales teams. You will also act as a single point of contact for data validation and dataset requests, define and validate processes for sharing data between the CDM, Siebel, and business support, and automate processes to increase information management efficiency and database updates.
What You’ll Do
* Data sharing process submission
* VBU point of contact to dataset requests and validation
* Define and monitor fields in the CDM and business support databases
* Campaigns segmentation
* Dataset to mandatory campaigns
* Develop predictive models and improve them through machine learning
* Automate processes to ensure more efficiency in managing data
Who You Are
* Bachelor’s degree in Data Management
* Competence to develop predictive models that recommend sales actions and generate leads
* Ability to build and maintain models for B2B use cases, monitoring models in production, managing CI/CD triggers for machine learning models, and reviewing codes for new models, updates, changes, and migrations
* Capacity to solve campaign segmentation problems, define, validate, and monitor fields in the CDM and business support databases, validate processes and migrations, and perform ad-hoc analysis of segmentation and campaign data
* Competence to automate processes, increasing efficiency in information management and database updates, including simplifying database workflows
* Experience with machine learning tools
* Fluency in Portuguese and English (written and spoken)
Not a perfect fit?
Worried that you don’t meet all the desired criteria exactly? At Vodafone we are passionate about empowering people and creating a workplace where everyone can thrive. If you’re excited about this role but your experience doesn’t align exactly with every part of the job description, we encourage you to still apply as you may be the right candidate for this role or another opportunity.
What’s In It For You
* Hybrid Work Model - Flexible hybrid work model with 8-10 in-office days per month, managed by team leaders
* Vodafone Products and Services - Employees get a mobile phone, free communication plan, data card, and various discounts on services and products
* Recognition - Recognition programs for innovative, creative, high-potential employees and exemplary behaviors
* Health and Well-being - Well-being program offering nutrition and psychological consultations, webinars, workshops, and discounts
* Learning - Access to Communities of Practice and a customizable digital training platform with high-quality content
* Local and International Mobility - Internal recruitment with local and international rotation opportunities
Who We Are
We are a leading international Telco, serving millions of customers. Vodafone believes connectivity is a force for good. Through our technology we empower people, connecting everyone regardless of who they are or where they live, and we protect the planet while helping customers do the same. Belonging at Vodafone is lived through our global, diverse community. We are committed to increasing diversity, ensuring equal representation, and making Vodafone a place everyone feels safe, valued and included. If you require any reasonable adjustments or have an accessibility request as part of your recruitment journey, please refer to the guidance at the Vodafone careers site.
Together we can.
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