Company Description
Infinity Games creates relaxing, minimal, and ethereal gaming experiences aimed at reducing stress through gaming. With over 130 million downloads across Google Play and iOS, we have become a leader in providing a digital relaxation haven. Our mission is to deliver high-quality, engaging, and calming mobile games for audiences worldwide.Role Description
We are looking for a Graphic Designer to join our Art Team, with a specialized focus on ASO (App Store Optimization). This is a fully remote position.
In this role, you will be the bridge between pure art and performance marketing. Your mission is to design visual assets (Icons, Banners, Screenshots) that not only reflect our \"minimal and ethereal\" brand but also maximize conversion rates on the App Store and Google Play. You will experiment with different visual hooks to capture players' attention in a split second.
Responsibilities
ASO Visual Strategy: Develop and iterate on Store Assets (Icons, Feature Banners, and Screenshots) to improve Click-Through Rate (CTR) and Conversion Rate (CVR).
Creative Testing: Produce multiple variations of assets for A/B testing (Google Play Experiments / Apple CPPs) to identify what resonates best with our global audience.
Art & Performance Balance: Blend traditional game aesthetics with modern, tactile textures, ensuring consistency with the \"Classic & Modern\" style of Infinity Games.
Store Compliance: Master the technical specifications and \"safe zones\" for all mobile platforms to ensure perfect visibility on any device.
Visual Storytelling for Conversion: Create cinematic screenshots and banners that highlight gameplay features and psychological triggers like \"stress relief\" or \"brain challenge.\"
Collaboration: Work closely with the Marketing and UA teams to align art production with store optimization goals.
Requirements
Bachelor's degree or higher in Graphic Design or related field.
Fully Remote Ready: Proven ability to manage deadlines and communicate effectively in a 100% remote environment.
Advanced Photoshop Skills: Mastery of PSD structures for fast iteration and asset management.
ASO Knowledge: Solid understanding of how visual elements impact mobile store performance (visual hierarchy, readability of captions, focal points).
Data-Informed Design: Willingness to iterate on designs based on performance data and test results.
English Proficiency: Good written and spoken communication skills.
Portfolio: Must showcase mobile-specific work, ideally with examples of store assets or marketing creatives.
Nice-to-Haves
Previous experience in the Mobile Games industry.
Familiarity with A/B testing tools (Google Play Console, App Store Connect).
Passion for minimalist design and puzzle games.
What We Offer
Full Remote Work: Total flexibility to work from your preferred setup.
Direct Impact: Your designs will be the primary driver for millions of new users discovering our games.
Artistic Growth: Join a dedicated Art Team that values high-quality, \"zen\" aesthetics.
Fast-Paced Environment: Opportunity to work on a diverse portfolio of games, with a quick 2-3 day turnaround for creative tasks.
Culture: A collaborative, informal, and supportive environment.
Please provide a link to your portfolio. We are specifically looking for mobile game assets or app store creatives (icons, screenshots, banners).