Go-to Brands is a fast-growing Norwegian e-commerce group building and scaling brands across Europe through performance marketing, creative testing, and innovative products.Our largest brand is Vessi Skincare, a Nordic skincare brand known for natural ingredients and effective formulas inspired by Nordic nature.We're now hiring a UGC Creative Strategist to join our Meta Creative Team.You will develop UGC concepts, write direct-response briefs, and help scale high-performing ad creatives across European markets.Tasks• Develop UGC concepts, hooks, and angles for paid social• Write clear briefs for creators and UGC producers• Research competitors and analyze winning ads• Work closely with editors, designers, and media buyers• Test and iterate creative concepts based on performance dataWho you are• You have written scripts or coordinated UGC ads for Meta (Facebook / Instagram)• You understand direct response and what makes ads convert• You actively study ads, trends, and creative frameworks• You are structured and comfortable managing creators remotelyBenefits• Competitive salary and bonus based on performance• International team of 22 people• Performance-driven culture• Weekly social calls• Fun meetups 1–2 times per year• Long-term growth opportunity