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Freelancer international market development coordinator

Vila Real
Superprof
Anunciada dia 28 março
Descrição

Founded in August 2013, Superprof connects students and teachers for lessons in over 2 000 disciplines, including music, languages, sports, and academic subjects. There are currently over 37 million users across 78 countries using our platform, and we are now looking for a new collaborator to help drive our continued growth in thePortuguese and French-speaking markets .What does working at Superprof entail? The opportunity to grow and develop your marketing skills. A stimulating and supportive environment, with new challenges every day. Collaboration with passionate, curious, dynamic, innovative, and open-minded colleagues. Being part of an international team representing over 78 countries. The chance to work on projects that make a real impact on the company.JOB DESCRIPTION Working on a freelance basis, this mission covers the full spectrum of managing and scaling Superprof's presence across Portuguese-speaking markets and French-speaking markets. It includes driving SEO and acquisition strategies (SEA), analyzing performance data, and coordinating product localization between the French headquarters and our global markets. The role involves competitive intelligence, cross-market operational support, and ensuring a high-quality user experience across French and Portuguese versions of the platform.Missions: 1) Market Management (Lusophone & French Markets) Lead the coordination and execution of product and translation tasks across Portuguese and french-speaking markets. Monitor and analyze performance metrics, ensuring alignment with business objectives and identifying key trends and insights.2) Acquisition & Performance Marketing Manage and optimise paid acquisition channels, including Google Ads (SEA) and Meta/Facebook Ads, across BR/PT markets. Conduct daily performance monitoring, campaign optimisation, and budget management to maximise ROI and achieve CPA targets. Collaborate cross-functionally with marketing, product, and local teams to implement growth initiatives and campaign improvements. Deliver regular performance reports (KPIs, SEA metrics) along with actionable optimisation recommendations.3) Performance Analysis & Reporting (Brazil and Portugal Focus) Analyse market performance to identify growth opportunities, performance gaps, and strategic improvement areas. Provide data-driven insights to support decision-making and continuous optimisation of acquisition strategies.4) Development of Dormant Markets (Lusophone & French markets) Support the reactivation and development of dormant markets by managingtranslations, product updates, and local adaptationsfor lusophone and french users. Ensure content and platform consistency while adapting to local market needs and user behaviour.5) Market Operations & Quality Assurance Provide operational support across markets to maintain a high level of user satisfaction (students and teachers), in collaboration with the Customer Service team (via email, chat, social media, or phone). Review and optimise tutor ad quality by delivering structured feedback on profiles (photos, videos, and written content). Support the localization and implementation of platform improvements rolled out from the French headquarters into Portuguese and french versions.REQUIREMENTS Excellent understanding of the cultural nuances of Brazil and Portugal. Fluent in portuguese and french. Proficiency in both Portuguese variants, Brazilian (BR) and European (PT) is a huge plus. You are familiar with the fundamentals of online advertising and SEO, such as impressions, CTRs, CPAs, etc. You are proactive, reactive, and quickly autonomous You're looking for a dynamic work environment, with an open and friendly culture You like working in a team You want to be involved in special projects and participate in business development activities You like taking on big challenges You're curious, and you have a real desire to learn You have excellent written and verbal communication skills.SELECTION PROCESS If you are shortlisted for the recruitment process, it will include: A 15-minute telephone interview An interview via video call A possible third stage via video call/via telephone, if further clarification is required

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