TheBrand Managerwill work with the Senior Brand Manager to deliver effective and seamless campaigns journeys and activations across multiple channels (both on and offline) designed to strengthen our brand metrics increase customer loyalty attract new customers and drive active players.
But what does this mean Well you will be the consumer champion translating our commercial and brand priorities into a clear 360 customer comms plan ensuring we are driving TTL integration and creating seamless customer journeys. You will simultaneously be focused on excellent execution whilst supporting the planning for the medium and long term. So you will need to be comfortable prioritizing and spinning multiple plates at any one time.
As well as partnering with external agencies youll be working with our own in-house agency wholl provide you with dedicated creative talent so on a daily basis youll work hand-in-hand to shape the creative output and delivery of the range of assets needed for multiple channels.
Key Responsibilities
Campaign Execution
Support the delivery of effective customer campaigns across various touchpoints (CRM On-site Performance ATL) to enhance engagement and loyalty.
Creative Asset Management
Brief creative teams/agencies and ensure the timely production and delivery of campaign assets across all required channels (w/o ATL).
Collaboration & Coordination
Work closely with internal teams (Brand CRM Social Performance Product) to ensure fully integrated campaign execution.
Stakeholder Management
Build strong relationships with internal and external partners ensuring alignment and efficient delivery of campaigns.
Project & Workflow Management
Oversee campaign timelines ensuring smooth execution and flagging any risks to delivery.
Brand Consistency
Act as a brand guardian ensuring all campaign materials align with brand guidelines and deliver a seamless customer experience.
Performance Tracking
Work with internal teams to review campaign effectiveness and identify areas for improvement.
Qualifications :
Specialist Skills and Experience
Strong project management and organizational skills with the ability to juggle multiple deadlines.
Excellent communication and stakeholder management skills.
A proactive mindset with problem-solving skills and attention to detail.
Familiarity with brand marketing principles and customer engagement strategies.
3 5 years of experience
Fluency in Spanish Portuguese and English
Team Player - Brings positive energy an excellent collaborator with a high level of self-awareness
Great project management
Excellent written and verbal communication skills ability to use a range of communication styles and methods to engage audiences of different types and levels
Results focused - takes pride in achieving results and celebrating success
Exceptional troubleshooting skills and should thrive in high paced environment
Strong manager of self - Self-sufficiency proactiveness and innovative thinking accompanied by the ability to bring fresh ideas to the table as well as to develop collaborative solutions.
Strong attention to detail.
Additional Information :
At Entain we know that signing top players requires a great starting package and plenty of support to inspire peak performance. Join us and a competitive salary is just the beginning.
Depending on your role and location you can expect to receive benefits like:
Health Insurance Insurance provider: Lusitânia (AdvanceCare)
Hybrid Work Model 2 days per week in the office and 3 days working from home
Group Annual Bonus
Birthday Off Employees get their birthday off if it falls on a scheduled workday. However no compensation day is given if the birthday falls on a non-working day.
Access to LinkedIn Learning
Protocols/Partnerships with External Providers
Referral Program
Unmind Hub A platform to help you understand and improve your mental health and well-being.
Fresh Fruit and Coffee (among other perks)
#LI-CR2
At Entain we do whats right. Its one of our core values and thats why were taking the lead when it comes to creating a diverse equitable and inclusive future - for our people and the wider global sports betting and gaming sector. However you identify our ambition is to ensure our people across the globe feel valued respected and their individuality celebrated.
We comply with all applicable recruitment regulations and employment laws in the jurisdictions where we operate ensuring ethical and compliant hiring practices globally.
Remote Work :
No
Employment Type :
Full-time