Highly Experienced Web Designer Wanted for Contract Position
We are seeking a highly skilled web designer to join our team on a contract basis.
The ideal candidate will have extensive experience designing high-converting landing pages, digital ads, and websites for both B2B and B2C markets across multiple industries.
This role requires a strategic design mindset with proven expertise in conversion rate optimization (CRO) and the ability to create compelling visual experiences that drive results.
Key Responsibilities
* Design and optimize landing pages and digital ads for maximum conversion rates.
* Create visually compelling designs that align with brand guidelines while driving user engagement.
* Develop wireframes, mockups, and prototypes using Figma.
* Design responsive layouts that work seamlessly across desktop, tablet, and mobile devices.
* Collaborate with stakeholders to translate business objectives into effective design solutions.
Conversion Rate Optimization
* Apply CRO principles and best practices to all design work.
* Conduct design analysis and recommend improvements based on user behavior and testing results.
* Design A/B test variations for landing pages and advertisements.
* Optimize user experience flows to maximize conversion funnels.
* Stay current with CRO trends, tools, and methodologies.
* Cross-Industry Expertise
* Adapt design approach and aesthetic to suit different industries and target audiences.
* Understand unique design requirements and user expectations across B2B and B2C segments.
* Create designs that resonate with diverse demographics and business contexts.
* Maintain design consistency while customizing for specific market needs.
Required Skills and Qualifications
* 5+ years of professional web design experience with a strong portfolio demonstrating landing page and website design.
* Extensive experience designing for both B2B and B2C audiences across multiple industries.
* Proven track record of designing high-converting landing pages and advertisements.
* Deep understanding of conversion rate optimization principles and best practices.
* Expert-level proficiency in Figma for design creation, collaboration, and handoff.
* Strong understanding of user experience (UX) principles and user interface (UI) design.
* Knowledge of responsive design principles and mobile-first design approach.
* Experience with design systems and maintaining brand consistency across projects.
Benefits
* Fluent in English.
* Ability to receive and incorporate feedback effectively.
* Strong project management skills and ability to meet tight deadlines.
* Experience working in fast-paced, collaborative environments.
* Self-motivated with ability to work independently as a contractor.
Portfolio Requirements
* Candidates must submit a portfolio demonstrating:
* Landing page designs with clear conversion goals and results where available.
* Website designs for both B2B and B2C clients.
* Ad designs across various formats and platforms.
* Examples of work across different industries.
* Before/after examples of CRO improvements (if available).
* Mobile and responsive design examples.