We're building a design-driven DTC brand focused on everyday essentials, rooted in Scandinavian minimalism.We're already live and generating sales, and now we're starting to scale.We're now looking for someone to own content, creatives and the overall visual direction and creation.You'll work closely with the founders and be a key part of building the brand from the ground up.This is a hands-on role where you'll take ownership of how the brand looks, feels and shows up across all channels.What you'll do:You'll create content and shape how the brand is expressed visually.Create content for ads (Meta, TikTok and other platforms)Shoot and edit photo and video contentDevelop and test creatives for paid campaignsCreate and test ad creatives using both original content and AI tools to move fast and iterate quicklyWork with UGC and influencer collaborationsManage and grow social media channelsImprove how the brand looks and feels across website, ads and contentContribute to visual direction, including product presentation and brand expressionContinuously improve content based on performanceRun and improve paid ads (Meta, Google, TikTok, etc)Own, build and improve the Shopify site and conversionAnalyze performance and make decisions based on dataWho you areYou have hands-on experience creating content for e-commerce or DTC brandsYou've worked with paid social and understand what performsYou can shoot, edit and produce content yourselfYou have a strong sense for design, aesthetics and brandYou care about how things look, feel and are presentedYou're comfortable using AI tools to create and test content as part of your workflowYou have a strong sense for what drives sales and conversionYou have solid hands-on experience in managing Shopify storesYou're used to taking ideas from concept to finished content.You experiment, iterate and learn quickly from what works.You're motivated by building something and seeing your work directly impact growth.What you get:A key role in shaping the brand from an early stageFull ownership of content and creative directionClose collaboration with the foundersThe opportunity to build a strong portfolio with real impactYou'll be joining at an early stage with real traction, where your work will directly influence how the brand grows.Things move quickly, and you'll see the impact of your work almost immediately.This role is designed for someone who wants to go all-in and be part of building something long term.Practical:Location: Remote (Europe)Type: Full-timeStart: ASAPCompensation: Monthly salary